About Us

At Nrthrn Baby, we don’t do boring, standard campaigns. We create cultural activations that are as unique as the people behind them. With our deep local knowledge, access to diverse talent, and pulse on the North East’s creative scene, we connect brands to the right communities, creators, and trends.

Our work combines hands-on outreach, real-time youth insight, and strategic cultural programming. We don’t wait for audiences to find you — we bring your brand into the heart of regional culture, ensuring campaigns aren’t just seen, but truly felt.

By blending grassroots access with strategic execution, we create authentic, impactful campaigns that resonate beyond the surface and build lasting relationships.

Our North East DNA

Since 2020, Nrthrn Baby has been rooted in the North East’s raw, relentless creative energy - a region bursting with untapped talent and stories waiting to be told. We believe brands should do more than just sell, they should connect, inspire, and build real community.

This region is where bold brands meet authentic culture, and we have the insight to make those connections meaningful.